Who we are & What we do
Badu Basics is a styling and image consulting firm helping women leaders and young professionals intentionally enhance their presence. We offer concierge styling services and corporate workshops focused on building an authentic professional image and distinct personal brand.
Our approach focuses on delivering a transformation. It’s not just about the clothes. We integrate your appearance, body language, communication and digital presence into a holistic strategy, leading our clients to consistently show up with confidence to advance their career goals.
Naana Badu
Naana Badu changes lives through style! A former Management Consultant turned Image Consultant, Naana learned firsthand the career-changing power of style, authenticity, and confidence.
Leveraging 15 years in management consulting at IBM and Deloitte, Naana applied her change management, client relationship, and communication skills to build her styling and image consulting firm, Badu Basics.
She has spent 15 years preparing women and young professionals for career success by unlocking your most powerful image. Through her workshops and coaching programs, Naana teaches how to create a memorable style that aligns with your personal brand and positions you for your next career move.
Naana is an Instructor at the Fashion Institute of Technology (FIT) where she also received her Image Consultant certification.
She calls Ghana and Brooklyn, NY home and is living her best life with her deliciously fly husband, Chenits.
